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{"id":12032,"date":"2013-06-19T17:26:18","date_gmt":"2013-06-19T15:26:18","guid":{"rendered":"http:\/\/blog.eavs-groupe.com\/?p=12032"},"modified":"2013-06-19T17:26:18","modified_gmt":"2013-06-19T15:26:18","slug":"le-1er-magasin-virtuel-a-new-york","status":"publish","type":"post","link":"https:\/\/blog.eavs-groupe.com\/actualite-de-nos-metiers\/le-1er-magasin-virtuel-a-new-york\/","title":{"rendered":"Le 1er magasin virtuel \u00e0 New York"},"content":{"rendered":"
Le magasin du futur est \u00e0 New York<\/strong>, plus pr\u00e9cis\u00e9ment dans le\u00a0<\/span>Meatpacking district<\/strong>. Il est le fruit d\u2019une collaboration<\/a> entre\u00a0<\/span>Kate Spade,<\/span>\u00a0PayPal\u00a0et\u00a0<\/span>eBay<\/strong>.<\/span><\/header>\n
\n

\"kate<\/a><\/p>\n

Quelle que soit l\u2019heure, vous pourrez faire du shopping dans ce magasin gr\u00e2ce \u00e0 son \u00e9cran tactile int\u00e9gr\u00e9 \u00e0 la vitrine<\/strong>. C\u2019est du d\u00e9j\u00e0 vu! oui mais le process est diff\u00e9rent des autres vitrines interactives.<\/p>\n

Pour faire un achat, il suffit simplement de choisir un produit en \u201cscrollant<\/em>\u201d sur l\u2019\u00e9cran tactile.
\n\"kate<\/a>
\nUne fois un ou des produits choisit il suffit simplement de laisser son num\u00e9ro de t\u00e9l\u00e9phone afin de recevoir le lien permettant de proc\u00e9der \u00e0 l\u2019achat, choisir une taille de produit ou laisser son adresse si besoin.
\n\"kate<\/a>
\nVous pouvez \u00eatre livr\u00e9 en 1h<\/strong> chez vous et payer lors de la livraison avec PayPal<\/strong> (pouvoir v\u00e9rifier le produit avant de l\u2019acheter est un gros avantage par rapport \u00e0 l\u2019achat en ligne classique dans lequel il faut renvoyer le produit par transporteur si il ne vous satisfait pas).
\nEt \u00e7a marche: j\u2019ai \u00e0 peine eu le temps de prendre ces quelques photos qu\u2019un groupe d\u2019acheteuses se rassemblaient derri\u00e8re moi pour faire du shopping.
\n\"kate<\/a><\/p>\n

Pourquoi cela va marcher!
\nLa simplicit\u00e9 est l\u00e0, pas la peine de rentrer un email ou d\u2019autres informations telle qu\u2019une adresse sur l\u2019\u00e9cran, un simple num\u00e9ro de t\u00e9l\u00e9phone suffit<\/strong> afin de lancer le processus. Ce simple \u00e9cran permet de regrouper plus de produits que le magasin physique pourrait contenir. La vitrine est en elle-m\u00eame attractive et permet d\u2019attirer des clients dans le magasin. Plus de queue aux caisses<\/strong> dans le magasin (m\u00eame si potentiellement on risque de voir des files d\u2019attente se former devant la vitrine ce qui peut \u00eatre un argument marketing pour le magasin).
\neBay<\/strong> compte ouvrir d\u2019autres magasins virtuels comme celui-ci aux Etats-Unis dans les mois \u00e0 venir.<\/p>\n

Le futur est devant nous.<\/p>\n

source : SoParticular<\/a><\/strong><\/em><\/p>\n

D\u00e9couvrez nos \u00e9crans tactiles<\/a>\u00a0et nos solutions commerciales<\/a> sur www.eavs-groupe.fr<\/a><\/h1>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Le magasin du futur est \u00e0 New York, plus pr\u00e9cis\u00e9ment dans le\u00a0Meatpacking district. Il est le fruit d\u2019une collaboration entre\u00a0Kate Spade,\u00a0PayPal\u00a0et\u00a0eBay. Quelle que soit l\u2019heure, vous pourrez faire du shopping dans ce magasin gr\u00e2ce \u00e0 son \u00e9cran tactile int\u00e9gr\u00e9 \u00e0 la vitrine. C\u2019est du d\u00e9j\u00e0 vu! oui mais le process est diff\u00e9rent des autres vitrines […]<\/p>\n","protected":false},"author":1,"featured_media":12033,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,34],"tags":[2043,2046,822,2045,2050,2051,2049,2048,2047,25,2044,2052],"yoast_head":"\nLe 1er magasin virtuel \u00e0 New York - Blog Eavs Groupe<\/title>\n<meta name=\"description\" content=\"Le magasin du futur est \u00e0 New York, plus pr\u00e9cis\u00e9ment dans le\u00a0Meatpacking district. 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